Brand Name, Product Name, Business Name – What’s the Difference?

Did you know that a brand and business are not the same thing? The names could match, but they’re not the same thing. Did you know that a product and a brand are not the same thing? Again, the names could match, but they’re not the same thing. Are you confused? Don’t worry. You’re not […]

3 Biggest Differences Between the Principal Register and Supplemental Register for Trademarks

You have a business and you want to protect your brand with a trademark so no one else can use it. After all, if another company in your industry starts to use the same brand name as you, consumers could be confused. You don’t want them to think a competitor’s inferior products and services come […]